• Contain natural ingredients: Often featuring herbal extracts, botanical oils, and natural cleansers like Amla, Shikakai, Reetha, Aloe Vera, Tea Tree oil, etc.
• ​Be free from harsh chemicals: They typically avoid ingredients like Sulfates (SLS/SLES), Parabens, Silicones, and artificial colors/fragrances.

• ​Offer specific hair benefits:
  • ​Gentle Cleansing: Cleanses the scalp and hair without stripping away natural oils.
  • ​Nourishment: Provides essential vitamins and minerals from natural extracts to strengthen hair roots and follicles.
  • ​Scalp Health: Many natural formulations target common issues like dandruff, itchy scalp, and inflammation.
  • ​Promote Hair Health: Aims to reduce hair fall, improve hair texture, and add natural shine and softness.

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